Content
Audio for podcasts and social channels
Voice messages are community-generated content, ready to listen to, select and share again under the release collected in chat.
Give your community a voice.
Invite your community to respond in their own voice. VOICEGASMIC uses voice messages for instructions and entries on Instagram, Facebook and WhatsApp. A format that brings your brand into the conversation through audio content.
Trusted by brands you know
The power of a giveaway. The simplicity of a voice note.
How VOICEGASMIC works
It all happens in the conversation with your brand: participants listen to the instructions, record their message and send it to enter.
01 Choose where it starts
A QR code or direct link opens the conversation. On supported social channels, people can also start with a comment, a keyword in a DM or a story reply.
02 Instructions arrive as a voice message
The chatbot explains what to record in a voice message. The same conversation presents the promotion terms and privacy notice and collects the required data and consent.
03 Participants reply in their own voice
They send their voice message and find out immediately if they have won, or enter the final draw. Every message is captured in real time in the Smart Dashboard.
Give communities a voice
A community worth listening to
Tone, stories and individual expression make every contribution personal. Your brand can listen to and select the recordings, with reuse governed by the permissions collected.
Engagement
An entry people remember
Recording a voice message takes a little more involvement than leaving a comment. That extra moment connects people with your campaign.
Channels
Instagram, Facebook and WhatsApp
One campaign across three channels. WhatsApp takes the conversation into an app people use every day, beyond social feeds.
Data where you need it
VOICEGASMIC connects with your tools
Contacts and consent collected in chat flow into the tools your marketing team already uses: Google Sheets, Shopify, ActiveCampaign, HubSpot, Mailchimp and Klaviyo.
Webing Plus Smart Dashboard
Voice messages, entries and KPIs. In real time.
Access voice messages, entries and consent in the Webing Plus Smart Dashboard, hosted on servers in Italy. For UGC, GIVEAWAI®, Webing’s own AI technology, automates validation.
- Real-time KPIs on campaign performance
- Comments and content captured in real time on infrastructure in Italy and validated individually
- For each participant: personal details, username, profile link, content, date, time and consent
- Media gallery with all captured content, ready to view, download and validate
What brands achieve
Webing’s track record in prize promotions
Aggregate results from Webing campaigns, alongside selected brand projects.
85%
Chatbot conversion rate
The average share of people who start a chat and complete registration in Webing campaigns.
91%
Marketing opt-ins
The average share of participants who consent to marketing communications from the brand.
3M+
Leads generated
Contacts with verified consent collected for brands since 2008.
Why Webing
Why brands choose Webing
Human-led, tech-powered. Marketing, Tech and Legal, backed by our proprietary Webing Plus platform. One Team, from idea to results.
3,000+
Contests and giveaways managed
3M+
Leads generated for brands
Partnerships and memberships
FAQs
VOICEGASMIC FAQs
What is VOICEGASMIC?
VOICEGASMIC is Webing’s voice message promotion format. The chatbot sends audio instructions and the community replies in the conversation with your brand.
Which channels does it support?
VOICEGASMIC is available on Instagram, Facebook and WhatsApp. QR codes and direct links open the conversation. On supported social channels, comments, direct messages and story replies can also start the journey.
What do participants record?
An answer, a story or a chorus: it depends on the project. The theme and conditions are agreed before launch, so participants know what to record.
How are prizes awarded?
Through Instant Win in chat, a final draw from valid voice entries, or both. If prizes go to the best content, a judging panel uses criteria set out in the promotion terms before launch.
Can recordings be used after the campaign?
Yes, where participants give permission: the release is collected in chat as part of entry. All voice messages are available in the Smart Dashboard to listen to, validate and download.
Does the promotion need terms and conditions?
For promotions in Italy that fall within the scope of Presidential Decree 430/2001, terms and conditions are required before launch. Explore the requirements in Webing’s guide on concorsoapremi.it.
